Streamline your every day
If like us you’re tired of cable mess and clutter, then Loop is the simple solution for a tangle-free life.
Designed with a silicone loop, wind the cable up and secure it neatly when you’re not using it. And when you are? The cable’s weighted dock will keep it on your desk or nightstand (rather than down the back of it).
We reinforced it with a super strength Kevlar collar, so you can bend and twist it any way you like.
High Strength Reinforced Kevlar
Loop winds up in a satisfyingly neat bundle to help you stay organised. Store it in your bag and it won’t become a tangled mess before the day is out.
Taking cues from sneaker culture, our colours and materials turn the humble charging cable into a stylish accessory for your every day.
We’ve all been there. Fishing around on the floor, trying to find your charger before your phone dies.
Well, not any more. Stick Loop’s weighted dock to any surface and clip the cable in place when you’re not using it. The good news? It’s not going anywhere.
Making a cable that was built to last was non-negotiable for us. We don’t want to add to your cable graveyard, so we wrapped Loop in Kevlar so it will last as long as your device does; probably longer.
Twist it, bend it, wrap it. It’ll still work like you bought it yesterday.
From the packaging to the products inside these are excellent and I loved everything about them. The mix and match colours are a brilliant idea to add some individuality. Overall, highly recommended.
So much more durable compared to ones previously used before. Recommended the loop cable product.
Fabulous.... super cool and practical, just what I needed! Amazing colours, I want them all!
Great iPhone charger. Looks great and charge very fast.
Such a clever yet so simple design. Perfect to stop my cable from falling down the side of my bed and love how you can loop it round to make it easier to transport! (When we're allowed to travel again that is..)
This is such a great design, love the quality of the cable and the loop is a great idea for keeping the device stable.
I am forever on my hands and knees searching for my fallen wire behind the desk. The wire looks very durable and reinforced in the right areas to ensure it will last the distance. Nolii have really thought of 'the little things' here.
Not your average flimsy cable- this has a great quality, sturdy, flexible cable and makes your desk look neat and tidy
Really excellent design, sturdy and sufficient for all my plugs and leads! Great colours, easily transportable and the length is perfect for those days on the sofa when your plug is miles away!
I love the design and how fast the cables charge 😍
Really useful product that looks good. Just what I needed for a family with lots of Apple products. Looking forward to new products being launched.
Great product, love the vibrant colours and the innovative tying mechanism... very clever designs.
Less than the official Apple lead and I would definitely say better durability and better made.
LOVE the products! Practical and stylish.
A really durable product.
Charges my phone well and keeps it organised
Stylish and functional, like nothing else on the market! My only feedback would be that a 3M cable option would be perfect!
Looks great and feels like it will last well.